At the beginning of the pandemic, NYS guidelines prevented brokers and prospects from physically entering buildings for in-person showings. Even after this restriction was lifted, many potential renters remain reluctant to visit multiple apartments in person. As a result, demand for “video tours” has skyrocketed. Apartment listing sites report that 1 out of 2 inquiries request a video. Leasing agents are responding by filming empty apartments with their smartphones. While sometimes useful in a one on one context, these videos are rarely acceptable for syndication to sites such as StreetEasy, NYBits, and Apartments.com because they often provide information to help a prospect say “no.”
The Hicks video team is an early adopter of the Real Estate video platform HOMVID.IO. Homevid.io takes agent videos and turns them into professional marketing products. As a part of the Homvid.io process, slow motion and anti-shake filters are applied to footage, which in turn is edited into a highlights reel, titles are added, as well as music, floor plans, branding elements, and a professional voice over.
Haven’t shot any videos yet? We can work with your agent to ensure the best possible results! Download our free shooting guide after registering.
Outcome: your video will help your listing outperform the competition and give viewers a reason to say “yes” and take the next step to contacting you. Many sites, including the ones above, “badge” a video in search results, ensuring your listing will be the first one a searcher will click!
View these samples below and consider how we can enhance your agent video.
Turnaround for video tours is only 48 hours, prices are as low as $250, and we accept credit cards.
Besides syndicating these videos to listing sites, we can also embed them on your own site, and even use them for paid advertisements in such places as Instagram, Youtube, and Facebook.
Try a single video and see how it performs!